Logo for art collective project. El Poncho will be traveling from Mexico to Uruguay showcasing art exhibitions and screening films on every city or town they stop in order to promote different artists’ work.

The idea behind the logo is to create an icon that resembles a piece of fabric, a network of different ideas from different artists that creates whole collective.

Touchpoints:

  • Art Direction
  • Branding
  • Logo

Year

2012

Country

Uruguay

Client

El Poncho